NEW & INDIE

In a market continuously disrupted by exciting new brands, it is becoming a growing challenge to address the customer expectations.

In this context, one has to strive to bring "the new" to the fingertips of the client, and we can also do that by creating our own disruptors

WOW BEAUTY FORWARD

#BeBold

#BeCheeky

#BeSilly

#BeVibrant

#BeYourself

#BeBeautyForward

Discover the brand we created for "by Fouz"

Launched in Kuwait in June 2019

Exclusively available on Boutiqaat

Keep that eye contact, Sparkle, Be the boss.

Colored lenses with an attitude

When Hindash meets WOW

Collaboration at its best